
The Choose Love™ Awareness Month ‘Ripples of Love’ in February, 2025 aims to spread awareness of the Choose Love Movement™, and the importance of teaching children essential life skills through its no-cost CSED programming.
Our Month Long Celebration of Choosing Love. We are changing the world to be a safer, more peaceful, and loving place.
Ripples of Love
This year’s theme is ‘Ripples of Love.’ Every person has the want and need to love and be loved. The ripple effect of love creates a chain reaction of caring and connection between people. When you make someone feel seen and valued, even in small ways, you contribute to an environment of kindness and empathy. The more we practice these gestures, the more they become ingrained in society, and create a more connected, compassionate, and loving world.
Each week will focus on one pillar of the Choose Love Formula™, Courage, Gratitude, Forgiveness, and Compassion-in-Action. Children will learn how embracing these character values will impact themselves and the world around them. Children who create thoughtful acts of love and kindness will not only grow into emotionally intelligent, resilient, and compassionate individuals, but also inspire others to do the same.
Highlights of Choose Love™ Awareness Month include:
- Three virtual events are free to attend, classroom Kickoff for students, Parent/Educator Event “Ripples of Love,” and an Educator Spotlight Webinar “Choosing Love in Your School’.
- An activity toolkit will be available at no cost and includes downloadable activities and useful resources.
- A contest with prizes for educators, individual students, and classrooms.

“If every one of you changed the lives of just 10 people — and each one of those folks changed the lives of another 10 people — just 10 — then in five generations — 125 years —[you] will have changed the lives of 800 million people.”
– Admiral William McRaven
Learn and Share the Choose Love Formula™
We welcome everyone — students, educators, families, and communities around the world — to learn and share the Choose Love Formula™. Each week in February will focus on a pillar of the Choose Love Formula™.
When you learn and practice the Choose Love Formula™, you will find the courage to be grateful when life is not easy, forgive yourself and others and cut the cord that attaches you to pain, and step outside of the busyness of your life to help others.
Although we can’t always choose what happens around us,
we can always choose how to respond, and we can respond with love.

Week 1 – Courage
The willingness and ability to work through obstacles despite feeling embarrassment, fear, reluctance, or uncertainty.
Scarlett Lewis’ Video and Blog
“The Ripple Effect of Choosing Courage”
Courage Exercise and Inspiration
Week 2 – Gratitude
Mindful gratitude and the ability to be thankful even when things in life are challenging.
Week 3 – Forgiveness
Choosing to let go of anger and resentment toward yourself or someone else, to surrender thoughts of revenge, and to move forward with your personal power intact.
Week 4-Compassion-In-Action
BOTH the understanding of a problem or the suffering of another and acting to solve the problem or alleviate the suffering.
Ways to Participate and Help Grow Awareness of our Movement:
Our goal is to get our Choose Love™ community to take action, and help us promote the Choose Love Formula™, reach more students, and help more people learn our essential life skills.
Share with Family, Friends, Educators and Colleagues
Choose Love Awareness Month Events



Classroom Kick-Off
February 3rd, 2:00PM Eastern Time
Parent Event
February 11th, 7PM Eastern Time
Educator Wrap-Up
February 25th, 7PM Eastern Time
Choose Love Awareness Month Toolkit

Here’s what’s included:
- Crossword Puzzle for Elementary
- Word Search for Middle and High School
- Coloring Page for elementary
- Journal
- Classroom Class Pledge
- Bookmark in color and black & white
- Caught Choosing Love Tickets
- Certificates with and without watermark
- Flyer
- Blog Template
- Logos

The ‘Ripples of Love’ Poster Contest is seeking artwork that shows how you can use the Choose Love Formula to create a positive ripple effect for yourself and/or others. Choosing Love impacts all of the decisions that you make on a daily basis, and is the most important choice you make throughout your day!
When you Choose Love™, you radiate a loving thought to create a positive ripple that can help create the world we all want to live in. One that is safe and peaceful. The incredible thing is that our influence on others is a choice that we make. A choice that can potentially impact millions of people.
“If every one of you changed the lives of just 10 people — and each one of those folks changed the lives of another 10 people — just 10 — then in five generations — 125 years —[you] will have changed the lives of 800 million people.” – Admiral William McRaven
Create a poster that represents a ripple effect of love you can start by Choosing Love. Include the Choose Love Formula Pillar that your poster represents and/or short quote or expression, and the Duck Heart logo and/or the words “Choose Love.”
Be creative! You can draw, paint, use photos, make a collage, digital art (AI not permitted) or use our elementary coloring page.
Submissions: Submissions will not be returned and becomes the property of the Choose Love Movement, and may be used in promotions, newsletter, website, etc.
Who Can Enter: Elementary and Middle/High School students.
Deadline: February 29, 2025.
Why Choose Love™
Choose Love™ programs offer the solutions that are desperately needed in schools today. They teach children, and adults, how to Choose Love™ in any circumstance, and help them become connected, resilient, and empowered individuals. These skills, tools and attitudes have been proven through decades of scientific research to be the best way to ensure a healthy, meaningful, and purpose-filled life.
Post-Covid Impact
More than 80 percent of U.S. public schools report the COVID-19 pandemic has negatively impacted student behavior and socio-emotional development, according to National Center for Education Statistics. Specifically, respondents attributed increased incidents of classroom disruptions from student misconduct (56 percent), rowdiness outside of the classroom (49 percent), acts of disrespect towards teachers and staff (48 percent), and prohibited use of electronic devices (42 percent) to the COVID-19 pandemic and its lingering effects.
Choose Love Skills
Choose Love™ gives children the skills and tools they need to have healthy connections and manage their emotions. It’s a proactive and preventative mental health initiative.
Teaching Students
- How to get along
- How to have healthy and positive relationships
- How to have deep and meaningful connections
- Skills and tools for resilience
- Emotional management
- Conflict resolution
12 years ago the unthinkable happened. My son Jesse was murdered at Sandy Hook. But he left a message that pointed the way to a solution. It led me to create the Choose Love Movement™. More than 10 million people have engaged Choose Love since then to live happier, healthier, and safer lives. But we are only getting started.
– Scarlett Lewis

Spreading Awareness
More than
CHILDREN
People In
COUNTRIES
Nearly
SCHOOLS
We offer Choose Love™ at no cost because we know that the world is a better place if every person, every school, every community Chooses Love. So much has been accomplished over these past ten years, but imagine if we could double the number of people who choose love next year.
It’s a movement – and in the next 10 years, we will change the world.