Sierra Towers
Sierra is the Vice President of Go-to-Market (GTM) and Operations at Boehringer Ingelheim. This combined role is responsible for developing, aligning and pulling through go-to-market strategies and capabilities to ensure they are transforming to meet the demands of the evolving marketplace, customer expectations and experience across channels. Sierra is also accountable for establishing and leading the strategic plan towards a best in class operations center of excellence.
Sierra joined BI in 2009 as a Project Manager as part of the Management Rotational Program (MRP) where she gained experience in Compliance, Managed Markets, Field Sales and Brand Marketing. Sierra then held roles of increasing responsibility within marketing focused on Pradaxa, Cardiovascular and Respiratory, before moving to Ingelheim, Germany in June 2018. While in Germany, Sierra was the Global Head of Omnichannel Excellence, Go-To-Market, where she was accountable for leading a global team responsible for developing all omnichannel platforms used to support all our customer engagements.
Sierra holds her bachelor’s degree in International Relations from Boston University and received her MBA from MIT Sloan School of Management. She has two children, Jack and Indigo. Outside of work, Sierra enjoys cooking, traveling, riding motorcycles and spending time outside with her family.